On Holding AG

ON position long DB

Thesis

On Holding operates in a large market with significant growth potential, especially as it focuses on enhancing athletic performance and expanding into new activities. With Nike's growth stagnating, On has the opportunity to capture market share and double its earnings over the next few years, potentially leading to a much higher valuation compared to Nike.

Did it work?

inconclusive confidence: low

Without specific price performance data or a defined time frame since the pitch, it's difficult to assess whether the thesis has played out. The potential for On Holding to capture market share and grow earnings remains valid, but without evidence of actual performance or market developments, the outcome is uncertain.

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